Loveland Technologies:

Putting the world online one parcel at a time

Loveland heart 9c0bc88b607b97bc29ff01d7f63bd6d885e304ba85d224d1ef9e8d1798af7f0e

LOVELAND is based in Detroit, Michigan and the San Francisco Bay Area with a growing team dedicated to putting America online parcel by parcel. We work with governments, developers, neighborhood groups, and passionate individuals to gather and present information about property in clear, actionable ways.

In Detroit our community missions include arming people with information to battle a plague of tax foreclosures and running an ongoing survey of property conditions to help fight blight.

LOVELAND in the News

The Blight-Fighting Solution for Saving 40,000 Detroiters From Eviction

Next City

Jerry Paffendorf thinks he knows the secret to reducing vacancy in Detroit — and he wants to be the city’s next tax auction czar.
November 09, 2015

Mapping Detroit


In Detroit, says Loveland Technologies CEO Jerry Paffendorf, “Underlying every other crisis in the city was an information crisis.”
February 12, 2015

What's Driving the Next Detroit


But Detroit, especially downtown Detroit, is rebounding — and fast. For two centuries, the city’s motto has been “We hope for better things; it will arise from the ashes.”
February 09, 2015

Mapping Blight in Detroit?

Here and Now

The company’s programs and databases give Detroit “x-ray glasses” on its troubled properties, allowing authorities to start rebuilding and investors to find opportunities.
October 06, 2014

How Detroit has streamlined its fight against blight


We want blexting to be part of what it means to be a citizen. You mow your lawn. You take out the trash. You blext properties in your neighborhood.
September 29, 2014

Detroit and Big Data Take On Blight

Bloomberg View

Impressed with Paffendorf's zeal, the city's Blight Task Force, established by President Barack Obama and funded by foundations and the state Housing Development Authority, hired his team to visit every property in the city.
August 22, 2014

The Post-Post-Apocalyptic Detroit

The New York Times

The lack of good information was standing in the way of rational decision-making. When problems could be mapped, Paffendorf believed, they came to seem less hopeless, more explainable, more fixable. Hence the idea behind Loveland.
July 11, 2014

Detroit Maps Entire City to Find Bad Buildings


Lauren Hood works with Loveland Technologies, a company that developed a new way of mapping Detroit. They call it "blexting"
February 18, 2014

The Team

Jerry Paffendorf

Jerry Paffendorf, CEO & Co-Founder

Jerry is an American mutt from the forested farmlands of New Jersey who's lived around the country in Portland, Houston, Los Angeles, New York, San Francisco, and Detroit, where he moved in 2009 and started building what's evolved into LOVELAND Technologies. Jerry dropped out of high school, got turned on by Ray Kurzweil's "The Age of Spiritual Machines" while in art school, and earned a Master of Science in Studies of the Future from the University of Houston-Clear Lake.

Working at the Acceleration Studies Foundation for two years, Jerry gained a deep view on how each generation of technology builds the next with increasing speed. Jerry gravitated towards the virtual worlds industry where he pioneered many projects and experiments within the Second Life user-created 3D world, and researched convergences between maps, virtual reality, and social networks.

Jerry earned a purple heart in Silicon Valley after co-founding a venture capital-funded company you've never heard of, an experience which made him even more passionate about putting the world online outside of what's currently trendy in the Bay Area.

Detroit has become an endless education and influence for thinking about how information systems can help improve the function of cities, the agency of residents, and the use of physical space. He likes reading books and watching documentaries about all kinds of things, road tripping, running around in circles, and growing LOVELAND into something more and more meaningful all the time.  ·  @wello

Mary Carter

Mary Carter, COO & Co-Founder

Mary grew up in southeast Michigan, co-founded LOVELAND and has been running operations while wearing 1,000 hats since 2009. Her experience in library science and fine art are both vital to the functioning of this company, as its roots include balancing a mixture of unrestrained creativity while keeping many small things organized.

As LOVELAND grows, Mary plays good cop in making sure everyone on the team is happy and has what they need, and bad cop in making sure that growth happens responsibly and no one gets carried away.

Mary is very active in her neighborhood as the President of the Detroit Dog park in Corktown, a member of the Corktown Business Association, and a board member of the Imagination Station of Roosevelt Park.  ·  @marylorene

Larry Sheradon

Larry Sheradon, CTO & Co-Founder

Larry began a life of programming and vector graphics as a wee lad, wielding a C compiler and AutoCAD before he was out of elementary school and building web pages as soon there was such a thing. He went on to study algorithms and computer science at the University of Chicago and enjoyed an internship at Argonne National Lab, prototyping visualizations for supercomputers and experimental projector tech.

After moving to San Francisco in 2005 he worked at a boutique geospatial & virtual reality studio, writing 3D rendering engines, spatial databases, and web and mobile apps and honing his skills with GIS tools. In 2008 he took a sabbatical to pursue a fascination with generative art & design, landing a number of gallery showings and performances in SF. This is when he met Jerry and started LOVELAND as a side project. Until going full-time with LOVELAND he engineered at a social networking company, absorbing the arcane lore of web scalability for millions of daily users. Since then, he's been building LOVELAND's web architecture and map interfaces including WDWOT, Site Control and Motor City Mapping.  ·  @quidquid

Michael Evans

Michael Evans, Senior Developer

Mike is a web and mobile app developer, previous Code for America captain and founder of the Detroit brigade. Mostly interested in civic development challenges he also spends time helping tech literacy by teaching programing with Grand Circus Detroit and producing DIY shows at

Mike was a part of the team behind, an online community for designers and developers to share projects and get detailed feedback. While there he also started the Forrst Podcast along with co-host Kenneth Love; the 155 episodes provided a daily resource for design and development news.

Right now Mike’s biggest interest is with physical computing, which entails seeing what projects and issues can be solved with 3d printers, arduino microcontrollers, and raspberry pi.  ·  @magic6435

John Grover

John Grover, Lead Surveyor

John Grover is the senior manager of survey operations at Loveland.

Tiffany Vantino

Tiffany Vantino, Community Engagement Coordinator

Tiffany spent several years working in the non-profit world before joining the LOVELAND team. She strongly believes that knowledge is power and wants to connect people with data and tools that will help them make more informed decisions regarding property. She has a MSW in Community Development from Wayne State University and a BA in Anthropology & Psychology from the University of Michigan.

Ellen Currin

Ellen Currin, Parcel Pusher

Ellen is a cartography nerd with a background in GIS, web mapping, and theoretical geography. She moved to Detroit in August 2015 as a Venture for America Fellow, and joined the LOVELAND team to help make sure every human has the chance to learn from LOVELAND's data, tools, and experience. Ellen graduated from the University of North Carolina at Chapel Hill with a BA in Geography and a minor in Linguistics.

Pasta "Jacob" Batman

Pasta "Jacob" Batman, CCO*

Born in an Ohio kill shelter, Pasta has come a long way. He has a strong background in agility, obedience, and sharing your lunch with you. Pasta believes that the creation of a national parcel layer will contribute to conservationist efforts and lead to more places for him to play and explore.

* Chief Canine Officer


  • 407 E Fort St, Suite 100
  • Detroit, MI 48226
  • 313-649-LAND